Bill brings over 20 years of media and technology leadership to AccentHealth. He has built sales, marketing and technology teams for VC backed start ups (PageScience, Vitrue, Lightningcast, Flycast) and major media companies (A&E TV Networks, News Corp). Bill has been the CEO of PageScience for 7 years, a leader in contextual programmatic solutions for the Pharma industry. He recruited a world class team in technology, ad sales and operations and pioneered a technology platform for Pharma to target contextual health pages, without cookies. Bill sold PageScience to AccentHealth in June 2016.
Earlier, he was the founding Chief Revenue Officer at Vitrue, a highly successful UGC platform for consumer brands, which sold to Oracle. Previously, Bill was the CRO at Lightningcast an early video ad platform that was acquired by AOL in 2006. Earlier, he was VP of Digital at the A&E Television Networks, managing all revenue for 12 sites including A&E and The History Channel and the Company’s video distribution. His pre internet career included Publishing positions with Capital Cities/ABC and Marketing with The Gillette Company. Bill received his MBA degree from Northeastern University and a BA from Ohio Wesleyan University.
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Satnam brings, his expertise and passion to create business value through technology, to PageScience . He has over seven years of progressive digital media experience through his stint as VP of Product Engineering at Theorem, where he built he led development of innovative digital marketing products that automated creative workflow and programmatic buying.
At PageScience, Satnam is tasked with transforming the PageMatch platform to a SaaS based model to benefit both publishers and marketers.
He began his career with IBM where he was involved in huge initiatives like Y2K and Euro Conversion for large-system or mainframe applications. From there he moved on to Accenture where he was involved in several projects to improve the quality of custom application software.
Satnam has an engineering degree from IIT Kharagpur.
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Brooks Crandall has lead interactive sales teams and sold digital programs for 24/7 Media, MatchLogic, Remedy Health Media and HealthiNation. Clients have noted that Brooks is a strategic thinker who can see the big picture of what is important to drive the business forward for his clients. He has successfully partnered with many of the largest Fortune 100 companies, digital agencies and third party data measurement companies.
Brooks also worked in sales, marketing and finance positions at Parade (Advance/Conde Nast), Time,Inc, Meredith, and McGraw Hill working with major clients in the health, finance, technology, CPG and home categories. He created and sold an integrated native program for Sanofi/Genzyme that included a custom online resource center, a branded doctor office publication, digital lead gen and print advertising in two health publications. He also partnered with client and agency teams to sell one of the largest ad programs in Parade history with Sprint at over $20 million.
In his free time, Brooks is a photo journalist for magazines, websites and newspapers and has had hundreds of photos and articles published.
Brooks holds a BA in Finance from the Lerner School of Business at the University of Delaware.
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VP, Audience Development
Denis has 18 years experience in Interactive and software companies, in business development and senior management roles; including Vice-President Business Development, Geosign, a top 50 Internet Company; Vice-President Sales, dthree Interactive; Director Sales and Marketing at TNS and a Director at AOL, leading international business development.
Denis also co-founded Focus Medical, a medical software company. Denis joined the PageScience executive team in early 2007 and now manages our Canadian business, publishing initiatives and strategic partnerships with major internet brands.
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Director, Digital Operations
Shannon Rudd has lead Digital Operations and Strategy teams for Bonnier Corporation and Rodale Inc. and brings over 10 years of digital media experience to PageScience. While at Bonnier, Shannon was the General Manager, Digital Business Development overseeing Digital Sales, Marketing and Operations for the Men’s Group of brands and lead digital to an 8x increase in revenue for The Parenting Group prior to its sale to Meredith Corp. Shannon has built Digital Strategy and Implementation teams from the ground-up at global multi-platform media companies, and is known for her keen ability to spot shifting digital trends in the industry and build new revenue streams against them for multi-channel revenue growth. Prior to her time at Bonnier, Shannon was part of Rodale's Digital General Management Team. Earlier in her career, Shannon was part of Digital Operations teams at Prohaska Consulting, Undertone Networks and Haymarket Media. Additionally, Shannon has lectured on Operations Strategy for NYU’s M.S. in Integrated Marketing Program.
In her free time, Shannon is an avid cyclist, National Champion lacrosse goalie and mentor for New York Women in Communications.
Shannon holds a M.A. from NYU and a B.S. from Cal Poly, SLO.
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